in publishing, technology, writing

Facebook’s Fallacy

Facebook will partner with the National Democratic Institute and the International Republican Institute to combat “fake” news. Previously, Facebook elected to eliminate human editors, replacing them with algorithms oriented to maximize user engagement (re: enhance revenue through outrage). Now, Facebook is enlisting the assistance of politically motivated entities to better polish the sheen on its news content.

This is like inviting the fox into the henhouse with a bib, a fork, and a ‘do not disturb’ sign hanging on the door — the fox doesn’t even need the fork or the bib. Bias will inevitably bleed into decision-making. Facebook’s insulation in Silicon Valley and its own culture seems to have completely skewed its viewpoint on reality. This sort of thinking validates my decision to leave that toxic platform for the greener fields of self-publishing through WordPress.

UPDATE: Kara Swisher, writing a prescient op-ed piece in the New York Times called “A Wise Man Leaves Facebook”, agrees that Facebook needs its nay-sayers. Diversity of perspective and thought is a key element for any organization’s growth.