Mark Weidenbaum writing for Disquiet:

Social media is “social.” Blogs are “web logs.” Social media expects feedback (not just comments, but likes and follows). Blogs are you getting your ideas down; feedback is a byproduct, not a goal.

As a content creator on social media, you do not really control the channel. You do not make the rules. YouTube has a limitless list of videos railing about changes to YouTube policies curtailing creators’ ability to monetize their content, editing that content, and various other seeming treacheries.

At the end of the day, social media content creators signed up for the built-in community that platform fostered, under rules defined by the platform. And to my knowledge, if those same creators leave the platform, there is not a fluid means of taking those followers with them.

It’s your content, but it is their platform. More, it may be their audience, too.